Lawson Taylor’s approach to delivering excellent client service can be summarised as follows:
- Establish a positive client relationship and make ensure we understand the world in which they operate
- Discuss and clarify service requirements; agreeing what is to be delivered
- Maintain effective communications throughout the project and meet planned timescales
- Deliver clear, robust insights/outcomes that support future development of operations and strategy
- Do all the above at a cost that represents outstanding value for money.
Service Delivery, Skills and Structure
Chris Taylor is the company’s Managing Consultant. With a total of more than 20 years experience in market research, academic research, marketing services management and management consultancy across the private sector, education, the NHS and local government, he brings more than many to any discussion of the relationship between an organisation and its audiences. Chris is a Member of the Market Research Society.
LTRC manages teams with skills that relate to virtually every aspect of market research: including research design, project management, quantitative surveys, qualitative investigations, market analyses, data analysis, interviewing, group moderation, multiple-methodology studies, complex integrative analysis, reporting and interpreting insights to ensure recommendations focus on the client’s key strategic questions.
Where specialised resources or significant fieldwork capacity are required, we work with a network of highly experienced specialist associates.
Partners and associates include:
- Alchemy Research
- Coracle Communications
- Face Design
- Garden House Media
- Attain Design
- Spa Marketing
Lawson Taylor has delivered research and consultancy projects for a range of clients across public and private sectors.
LTRC has delivered and contributed to projects for a wide range of clients including:
- CASI Birmingham
- CGIAR (France)
- Go-Ahead Group
- Harrow College
- Keele University
- The Knowledge Partnership
- Liverpool City Council
- Machine Mart
- Northumbria University
- The Open University
- PIR Interims
- Research Insight Ltd
- Sefton Borough Council
- SMRS Ltd
- The Student Room
- Tameside College
- TKP Australia
- Totton College
Lawson Taylor Research & Consultancy was established in 2007 by Chris Taylor as a delivery vehicle for services utilising more than 20 years experience in market research, marketing and communications management and management consultancy.
The business model, as with many service companies, is one of a small core augmented by a range of specialist associates. This model is well established and delivers significant advantages to clients in terms of flexibility and low costs.